RIM Acquires Mobile Software Firm Cellmania
Research in Motion has acquired mobile software firm Cellmania for an undisclosed sum.
The Mountain View, Calif.-based company produces a solution known as mFinder, which allows companies to track downloaded content on mobile phones, offer subscription billing, as well as time- and location-based content management.
“Our team has joined RIM’s global organization and will continue to bring our expertise in application storefront development to the BlackBerry platform,” Cellmania said in a note on its Web site.
Terms of the deal were not released.
RIM confirmed the purchase, and said Cellmania “is bringing their expertise in application store front development to the BlackBerry platform,” but had no further comment at this point.
Cellmania said it will continue to support its existing client base, but additional details were not provided.
RIM launched its BlackBerry App World in April 2009 in order to compete against Apple’s App Store and Google’s Android Market. The store went live on the Web four months later. Last month, RIM said it had started testing a new version of the App World, which would offer new payment options, easier app discovery, and the introduction of BlackBerry ID, which will tie a user to a device-independent account.
Last week there were rumors that RIM was also shopping around for a mobile ad network, much like Google purchased AdMob and Apple bought Quattro Wireless for its iAd platform.